Google Reader is dead, Long Live Feedly!
In October 7, 2005, the whole world or mostly fans of Google saw and anticipated the launching of Google Reader which is described as content application acting as a web feed aggregator solely provided by Google. If you don’t know what an aggregator means then it is software responsible for “collecting” blogs, news, video blogs, to one location making it easier to view for the online user. Created by Google engineer Chris Wetherell, its popularity rose as more and more people saw its usefulness in providing timely news and information. However, March 13, 2013 marked the day when...
Read MoreUnderstanding The Benefits Of Social Media Not Seen By Marketers
When the concept of social media was first introduced, many understood the idea as it promotes further interactions among people where they’re able to share and even exchange details in a virtual community. It isn’t such a new concept when Facebook was introduced to the masses as there are tons of social media networks that provide people with ways of sharing and exchanging information. Chatting, email messaging, and even text messaging have all evolved and revolutionized the concept of social media in the modern century. Facebook, Twitter, Linkedin, and You Tube are just some of the...
Read MoreGoogle Adwords Vs Facebook Advertising
In the early days it was all about Google Adwords. But now with Facebook advertising, there’s an interesting debate as to which service is best. There’s no doubting it, online advertising should be a critical pillar in your marketing campaign and both offer marketers and small business owners an opportunity to grow their business. Recently I’ve had several business owners ask me, “What’s the difference? Which should I use?”. My answer is always the same: BOTH!! There are a number of similarities to consider between Google Adwords and Facebook...
Read MoreThe Power of the Mobile App
Your smartphone has the ability to run all kinds of apps (Source), from games, travel guides and weather forecasts to social networking, to do lists and online shopping. But have you ever thought of having your own app to promote your business? And did you know it’s not as expensive as you might think it is to develop an app? What is an app? Let’s start with the basics. The term ‘app’ commonly refers to a mobile application which is software designed to run on smartphones, tablet computers and other mobile devices. The term “app” has become popular, and in 2010...
Read MoreHow to use Facebook to market your business
Social media, in particular Facebook has transformed the way small businesses generate leads. Technology company Basekit has recently published research that shows that Facebook is now the number one source of new customers for small businesses. The research revealed that in Britain that 36% of small businesses used Facebook to market their business. It’s now become more popular than local business directories, print and online advertising as a way of promoting your business. Yet a high percentage of businesses on Facebook are making one big mistake. They are not using it to its full...
Read MoreThe Social Media Black Belt Blog
Welcome to The Social Media Black Belt Blog page. I will post loads of useful social media information shortly. In the mean time, please feel free to comment below with any questions you may have or a review of my site. Thanks Mike The Social Media Black Belt
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